Hey all, just a quickie today – but something potentially very valuable.

Google has posted a very interesting article on their Webmaster Central blog regarding what makes a good quality backlink.

The usual fare is present about directories not having the weight they once did, not creating spammy content and so on. But one of the main highlights of the post is that Google points to “community involvement” which seems to indicate a nod to social media.

With the impact of social media on SEO being closely scrutinised, I wonder whether this will provide a clear view point on it, or at least go More >