A geek's blog about nerdy stuff, with an array of musings on SEO & web design, Barnsley based but internationally read. Honest.
SEO, Social Media & Web Tidbits
Search Engine Optimisation blog posts by The Design Loft
The importance of a great design brief based on our web design & SEO experiences in Barnsley & Sheffield
Nov 14th
Hello hello!
So, this is a post covering, well, what it says on the tin.
Our blog posts are all about opinions and our experiences, and this one focusses on our experiences working with companies in Sheffield, Barnsley and the rest of Yorkshire and the importance of collecting a great brief before starting any SEO or web design project.
Ok, so; why is a brief so important?
Well it affords you the chance to get to know your client, get to know their products or services and get a feel for the way they work, how they want to be perceived and, most importantly: what their More >
Google’s new Twitter deal – some different thoughts on how it could help you and your business, not just your SEO
Oct 27th
Us geeks have been singing the praises of using Twitter to boost your search rankings for a while now, and some of our clients are certainly directly benefiting from their Twitter use. This week Google and Microsoft both announced deals to include live Twitter updates in their search results pages, and whilst full details are still under wraps, spending a bit of time getting on top of this could make a huge difference to your online marketing. So, what could this mean to your business?
- Postal strikes not affecting you? Let people know – Notify the world instantly that you're not affected More >
How using Twitter can help to boost your website search engine rankings
Sep 27th
Hey hey
Following this post here we're now elaborating on how using Twitter effectively can actually help boost your website's organic search engine rankings.
Again, this post is really just a bunch of Sheffield SEO geeks telling you guys what we do to help our rankings by using Twitter. There are no real right or wrongs here, it's just opinion. And, as before we assume some things:
- You already have a Twitter account
- You know a little bit about SEO
Let us begin… Ok, so you've now got your Twitter account up and running and you're well on the way to getting yourself a fair More >
The importance of good copy and it’s impact on your SEO
Sep 18th
How using quality copy on your website can increase your search rankings and sales enquiries A common problem with many well designed websites is that the copy (wording) on the most important pages is quite often written from an "industry" perspective rather than a user perspective. Why does this matter?
- Keyword density – Good website copy is built on the basis of your search engine keyword strategy and should be written to reflect this. Proper keyword density, keyword formatting and placement all play a big part in how search engines see your site.
- Encourage visitors to get in touch – Why should More >
3 common SEO mistakes that could affect your Sheffield or U.K. business
Sep 11th
How you can generate more enquiries online by avoiding some common SEO mistakes SEO is a rapidly changing and long haul industry. However, there are some common rules that can be applied and mistakes that can be avoided. Take a look at the list below and see if your site suffers from any of these all too common SEO mistakes. 3 common SEO mistakes
- Targeting too many keywords per page – Think about what you offer, do you need to cram all your product or service keywords into every page? The best results come from relevant keywords per page. Try targeting 2 keywords More >
3 benefits of email marketing
Jul 23rd
Improve sales with effective email marketing Email marketing is a fantastic way of getting generating more business for very little outlay. A properly implemented email marketing campaign can benefit your company massively, take a look at the bullets below to find out more… 3 benefits of email marketing
- Get the right message to the right people – Easily manage your contact lists and organise them into different groups, allowing you to target specific people with specific offers and news.
- Build a reputable brand- Keep your subsribers up to date and become recognised as a valuable source of relevant and noteworthy information; More >
3 easy ways to help your site rank higher
Jul 16th
Improve rankings in your lunch break Topping Google is not something that can be achieved over night. However, you can make real and measurable progress by getting involved in some quick and simple SEO practices. 3 easy ways to help your site rank higher
- Spread the word with free PR – Got a new product or a fantastic new contract? Then tell the world! There are a host of free PR sites out there that will help you get your website out there to the masses. A quick Google search for "free pr sites" gives you a ton of options!
- Get involved More >
