SEO, Social Media & Web Tidbits
Search Engine Optimisation blog posts by The Design Loft
Small Business Focus: Don’t Let Your Facebook Talk Into Your Website, Google Won’t Like It
May 10th
Ok I need to get this out there first: this short post doesn’t take any pot shots at anyone and their ability to write or spell.
That’s that done.
A while ago I wrote a short article musing on the notion that the language we so casually emit was being butchered by the Facebook and SMS culture we have today.
I admit, it does wind me up and I see it more and more in my daily work; so called professionals (I’ve seen SEO professionals do it, those who work with copy) not quite getting the fundamentals of the language right.
Here are a few examples More >
Small Business Focus: Google Analytics Page Load Speed Tracking – What It Means To Small Business Owners
May 9th
For a while now, certainly the last couple of years, search optimisation professionals have been trying to measure and heavily debating the importance of webpage load speed as a ranking factor.
Well, 5 days ago Google announced that it’s free Analytics tracking suite would start to track page load speed via it’s new interface.
This is without a doubt the surest sign so far that Google is serious about bringing the most responsive results to the top of its search pages and something that confirms what we geeky search people have been discussing for those two years I mention in my opening More >
Google +1 And SEOs Social Future – But Will We Sign Up?
Apr 3rd
Ok so a few days ago Google announced their new +1 button – a way for savvy searchers to tell people in their Google network that they think a web site is “pretty cool”.
Sounds familiar, right? Of course it smacks of the Facebook “Like” button and the inevitable comparisons and war cries began in minutes.
But, what sort of impact will this shiny new recommendation engine have on the small business owner trying to achieve rankings locally or even pitching for some big, industry related terms that are quite hefty in the way of competition?
Well I think the place to More >
Screencast: How To Move / Change The Order Of Tabs In Facebook Pages
Mar 19th
If you’re new to using Facebook’s fantastic Pages functionality you may find yourself frustrated at trying to move or change the order of Facebook Tabs.
It can be quite an annoyance but you’ll be relieved to know that it’s actually very simple. The short and concise screen cast below will show you how.
How To Move / Change The Order Of Tabs In Facebook Pages
Signs Of A Healthy Twitter Account
Feb 26th
If you’re like me you use Twitter daily; it’s a nice place to catch up with people and stay up to date with your choice of interests etc.
But, of course there’s the whole business side to Twitter too, which I intend on writing about separately.
As Twitter has become more prominent in people’s social networking lives, it’s sometimes hard to find decent people to follow / interact with without clogging your home Twitter feed up with “noise” from people that don’t give much value or engagement.
Of course, you can use Twitter’s great ‘Lists” functionality to segregate people into different places, but still; More >
Data As A Product – Facebook’s Lack Of App Control
Jan 21st
When you start an app on Facebook that isn’t regulated by Facebook itself, you need to click an option that allows the app to view your data with the reasoning that it will make the app work more efficiently. This is never really explained and many people have been left questioning why their profile information needs to be accessed for them to play something as simple as an arcade game? This means that once you’ve access the app, the company who run it can have access to all the information you’ve posted on your profile, such as your phone number More >
Choosing A SEO Company – Getting Past The Smoke & Mirrors – Part 1
Jan 18th
SEO, or search engine optimisation to give it it’s Sunday name, is one of those industries that is still a little “Jedi” to some people; you either know how to do it or you rely on the knowledge of trusted gurus to be honest with you.
It’s like me taking my car to a garage – I know that I need my brakes fixing, but have no idea how to do it, how much it costs or what to look for to check that it’s been done properly. Oh, and everyone has their own opinions on the best sort for me.
Sound More >




